Our markets
Where Shore Way Operates
Every town on the North Shore has a different rental profile, peak season, and guest mix. We know them all.
Core Market
Cape Ann
Gloucester, MA
America's oldest seaport. Rocky coastline, working harbor, and some of the North Shore's strongest whole-home rental demand.
$453Avg/night
63%Avg occupancy
AugPeak month
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Core Market
Cape Ann
Rockport, MA
Iconic harbor village with premium summer demand. Top-managed properties here average $66K+/year — nearly 2x the market median.
$348Avg/night
70%Avg occupancy
AugPeak month
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Best Market: Oct
North Shore
Salem, MA
The highest-revenue market on the North Shore for professional managers. October alone outperforms most properties' entire summer season.
$684Oct avg/night
85%Oct occupancy
77%Year-round occ.
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North Shore
Beverly, MA
Coastal access, walkable neighborhoods, and proximity to Salem make Beverly a consistently occupied market with strong fall demand.
$312Avg/night
70%Avg occupancy
OctPeak month
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North Shore
Marblehead, MA
A selective market that rewards the right property. Strong nightly rates, but year-round demand is limited — Marblehead performs best as a premium seasonal rental for owners who aren't chasing 365-day volume.
$348Avg/night
53%Avg occupancy
OctPeak month
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North Shore
Manchester-by-the-Sea
Singing Beach, historic estates, understated luxury — and a small listing pool that rewards well-managed properties.
$332Avg/night
71%Avg occupancy
JunPeak month
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North Shore
Essex, MA
A quiet, low-competition market with almost no direct rivals. Essex works best for large or distinctive properties — the right home here faces very little pressure and stands out on its own.
$335Avg/night
51%Avg occupancy
AugPeak month
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North Shore
Ipswich, MA
Crane Beach drives exceptional summer demand. Shore Way owns The Ipswich Inn — top-managed properties here average $109K+/year.
$530Avg/night
59%Avg occupancy
AugPeak month
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Don't See Your Town?
We may still serve your area. The North Shore is our home — if you're within reasonable distance, reach out and let's talk about your property.
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